{"id":19719,"date":"2024-02-17T17:35:50","date_gmt":"2024-02-17T22:35:50","guid":{"rendered":"https:\/\/pancom.wpenginepowered.com\/expertise\/"},"modified":"2025-06-23T14:14:05","modified_gmt":"2025-06-23T19:14:05","slug":"expertise","status":"publish","type":"page","link":"https:\/\/www.pancommunications.com\/expertise\/","title":{"rendered":"Expertise"},"content":{"rendered":" \r\n\r\n \r\n<div id=\"c-banner-swiper-block_db26d1242cf3a18091fa6a94389192e7\" class=\"alignfull c-banner-swiper  \">\r\n\r\n<img decoding=\"async\" width=\"2560\" height=\"950\" src=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/Expertise_Header-scaled.jpg\" class=\"c-banner-swiper-bg\" alt=\"\" fetchpriority=\"high\" srcset=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/Expertise_Header-scaled.jpg 2560w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/Expertise_Header-100x37.jpg 100w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/Expertise_Header-768x285.jpg 768w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/Expertise_Header-960x356.jpg 960w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/Expertise_Header-300x111.jpg 300w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/Expertise_Header-1024x380.jpg 1024w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/Expertise_Header-1536x570.jpg 1536w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/Expertise_Header-2048x760.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><div class=\"o-wrapper-wide\">\r\n        <div class=\"c-banner-swiper-small-img\">\r\n            <img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/03\/expertise_circle-1-1000x1000.jpg\" class=\"attachment-crop-square size-crop-square\" alt=\"\" srcset=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/03\/expertise_circle-1-1000x1000.jpg 1000w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/03\/expertise_circle-1-150x150.jpg 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>        <\/div>\r\n                <div class=\"c-color-panel  c-color-panel-magenta\" ><\/div>\r\n        <div class=\"c-grey-panel\"><\/div>\r\n        <div class=\"c-banner-swiper__inner\">\r\n            <div class=\"c-banner-swiper__content\">\r\n                <div class=\"c-banner-swiper__content_inner\">\r\n                    <h1 class=\"c-bannertwo__title\">Expertise<\/h1>\r\n                    <p class=\"c-bannertwo__text\">Blazing new trails in B2B tech and healthcare.\u00a0<\/p>                <\/div>\r\n            <\/div>\r\n           \r\n        <\/div>\r\n    <\/div>\r\n\r\n<\/div>\n\n<div class=\"gb-container gb-container-7a5d2d8e .c-after-swiper alignfull\"><div class=\"gb-shapes\"><div class=\"gb-shape gb-shape-1\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1200 211.2\" preserveAspectRatio=\"none\"><path d=\"M1200 188.4v22.8H0v-22.8C84.3 78.9 321.1 0 600 0s515.7 78.9 600 188.4z\"\/><\/svg><\/div><\/div><\/div>\n\n<div class=\"gb-container gb-container-f12101ff o-standard-wrapper-notoppadding alignfull\">\n<div class=\"gb-container gb-container-554cec92\">\n<div class=\"gb-container gb-container-afc4e86c\">\n\n<h2 class=\"gb-headline gb-headline-88c909c9 gb-headline-text\">Experts in what\u2019s next for B2B PR and digital marketing&nbsp;<\/h2>\n\n<\/div>\n\n\n<p class=\"has-text-align-center has-large-font-size\">At PAN, the people make the difference. Count on a unicorn bench of B2B industry experts and communications specialists in tech and healthcare with 30 years of experience in helping brands drive new revenue, expedite growth, or prepare for an IPO or liquidity event. We know that growth may not be constant, and when it is happening, it\u2019s not always at the same pace or with the same next step in mind.<\/p>\n\n\n\n<a class=\"gb-button gb-button-f7166a76 gb-button-text-only\" href=\"https:\/\/www.pancommunications.com\/gpa\/\"><span class=\"gb-button-text\">Your Next Step Towards Growth Starts Here<\/span><span class=\"gb-icon\"><svg fill=\"\" viewBox=\"0 0 26 26\" height=\"26\" width=\"26\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<g clip-path=\"url(#clip0_678_11332)\">\n<path fill=\"\" d=\"M17.5398 6.16504C18.1746 5.53027 19.2055 5.53027 19.8402 6.16504L25.5277 11.8525C26.1625 12.4873 26.1625 13.5182 25.5277 14.1529L19.8402 19.8404C19.2055 20.4752 18.1746 20.4752 17.5398 19.8404C16.9051 19.2057 16.9051 18.1748 17.5398 17.54L20.4496 14.6252H9.75C8.85117 14.6252 8.125 13.899 8.125 13.0002C8.125 12.1014 8.85117 11.3752 9.75 11.3752H20.4496L17.5348 8.46035C16.9 7.82559 16.9 6.79473 17.5348 6.15996L17.5398 6.16504Z\"><\/path>\n<\/g>\n<defs>\n<clipPath id=\"clip0_678_11332\">\n<rect fill=\"white\" height=\"26\" width=\"26\"><\/rect>\n<\/clipPath>\n<\/defs>\n<\/svg><\/span><\/a>\n\n<\/div>\n\n<div class=\"gb-container gb-container-ee0bcdfc\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-e328cf3b\">\n<div class=\"gb-grid-column gb-grid-column-451e2eca\"><div class=\"gb-container gb-container-451e2eca c-page-card\">\n<div class=\"gb-container gb-container-b181d4d6\">\n\n<h2 class=\"gb-headline gb-headline-dae6326d gb-headline-text is-style-u-eyebrow-heading\">B2B technology<\/h2>\n\n\n\n<h3 class=\"gb-headline gb-headline-3d2679b8 gb-headline-text\">Go from mid-stage to the big stage&nbsp;<\/h3>\n\n\n\n<p class=\"has-maw-white-color has-text-color has-link-color wp-elements-5acbb172a23afbb1e7be39e8f15b377c\">Leverage our industry expertise to get your message heard at transformational moments.&nbsp;<\/p>\n\n\n\n<a class=\"gb-button gb-button-3ea22c05 gb-button-text gb-button-white-button\" href=\"https:\/\/www.pancommunications.com\/expertise\/b2b-technology\/\">Explore Tech<\/a>\n\n<\/div>\n<\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-cfce73a6\"><div class=\"gb-container gb-container-cfce73a6 c-page-card\">\n<div class=\"gb-container gb-container-991413f5\">\n\n<h2 class=\"gb-headline gb-headline-773fadde gb-headline-text is-style-u-eyebrow-heading\">B2B Healthcare<\/h2>\n\n\n\n<h3 class=\"gb-headline gb-headline-0adf4dc9 gb-headline-text\">Drive healthy brand awareness&nbsp;<\/h3>\n\n\n\n<p class=\"has-maw-white-color has-text-color has-link-color wp-elements-c702035f3cf9db0664e07d968e674692\">Work with a dedicated, tenured team that thinks big and delivers even bigger.&nbsp;&nbsp;<\/p>\n\n\n\n<a class=\"gb-button gb-button-551c9b36 gb-button-text gb-button-white-button\" href=\"https:\/\/www.pancommunications.com\/expertise\/b2b-healthcare\/\">Explore Healthcare<\/a>\n\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-container gb-container-5680610e alignfull\">\n<div class=\"gb-container gb-container-8b39aeb5\">\n<div class=\"gb-container gb-container-8aa9a813\">\n<div class=\"gb-container gb-container-6dcb0c6d\">\n\n<h4 class=\"gb-headline gb-headline-d6c070f1 gb-headline-text is-style-u-eyebrow-heading\">Pan News<\/h4>\n\n\n<div class=\"gb-container gb-container-3b014b2c\">\n<div class=\"gb-container gb-container-f7de610e\">\n\n<h3 class=\"gb-headline gb-headline-02f2bae6 gb-headline-text\">PAN acquires BLASTmedia to&nbsp;ignite&nbsp;emerging \u2028growth markets<\/h3>\n\n<\/div>\n\n<div class=\"gb-container gb-container-874dba3d\">\n\n<p class=\"has-maw-white-color has-text-color has-link-color wp-elements-a53ad185585e86263aa277845c03ed01\">Propelling B2B SaaS brands at all stages of their growth journeys\u2014from emerging to mid and late stage\u2014across the U.S. and globally.<\/p>\n\n\n<div class=\"gb-container gb-container-566b7a3a\">\n\n<a class=\"gb-button gb-button-31476534 gb-button-text gb-button-orange-button\" href=\"https:\/\/www.pancommunications.com\/insights\/pan-bolsters-b2b-tech-expertise-with-blastmedia-acquisition\">Learn More<\/a>\n\n\n\n<a class=\"gb-button gb-button-30ad2ea9\" href=\"https:\/\/www.panblastpr.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"gb-button-text\">Meet PANBlast<\/span><span class=\"gb-icon\"><svg fill=\"\" viewBox=\"0 0 26 26\" height=\"26\" width=\"26\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<g clip-path=\"url(#clip0_678_11332)\">\n<path fill=\"\" d=\"M17.5398 6.16504C18.1746 5.53027 19.2055 5.53027 19.8402 6.16504L25.5277 11.8525C26.1625 12.4873 26.1625 13.5182 25.5277 14.1529L19.8402 19.8404C19.2055 20.4752 18.1746 20.4752 17.5398 19.8404C16.9051 19.2057 16.9051 18.1748 17.5398 17.54L20.4496 14.6252H9.75C8.85117 14.6252 8.125 13.899 8.125 13.0002C8.125 12.1014 8.85117 11.3752 9.75 11.3752H20.4496L17.5348 8.46035C16.9 7.82559 16.9 6.79473 17.5348 6.15996L17.5398 6.16504Z\"><\/path>\n<\/g>\n<defs>\n<clipPath id=\"clip0_678_11332\">\n<rect fill=\"white\" height=\"26\" width=\"26\"><\/rect>\n<\/clipPath>\n<\/defs>\n<\/svg><\/span><\/a>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-container gb-container-5d687e2d\"><\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-container gb-container-85d4ef18 alignfull\">\n<div class=\"gb-container gb-container-3e8c8890\">\n<div class=\"gb-container gb-container-f90acf43\">\n<div class=\"gb-container gb-container-7aa82c80\">\n\n<h4 class=\"gb-headline gb-headline-90466f88 gb-headline-text is-style-u-eyebrow-heading\">Our Work in Action<\/h4>\n\n\n\n<h3 class=\"gb-headline gb-headline-ef5605a9 gb-headline-text\">Client success stories that speak for themselves<\/h3>\n\n\n\n<p>We\u2019ve helped companies find their voice, expand to global markets, and prepare for IPOs, M&amp;As (or CYAs).<\/p>\n\n\n\n<a class=\"gb-button gb-button-2bded911 gb-button-text gb-button-orange-button\" href=\"https:\/\/www.pancommunications.com\/work\/\">See The Results<\/a>\n\n<\/div>\n\n\n<div class=\"gb-grid-wrapper gb-grid-wrapper-01c5fae6 gb-query-loop-wrapper\">\n<div class=\"gb-grid-column gb-grid-column-b80093d8 gb-query-loop-item post-21853 case_study type-case_study status-publish has-post-thumbnail hentry industry-infrastructure-telecom\"><div class=\"gb-container gb-container-b80093d8 c-case-card\"><a class=\"gb-container-link\" href=\"https:\/\/www.pancommunications.com\/work\/case-studies\/edgecore\/\"><\/a>\n<figure class=\"gb-block-image gb-block-image-0da69c6d\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"688\" src=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/EdgecoreCS.jpg\" class=\"gb-image-0da69c6d\" alt=\"\" srcset=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/EdgecoreCS.jpg 1080w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/EdgecoreCS-100x64.jpg 100w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/EdgecoreCS-768x489.jpg 768w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/EdgecoreCS-960x612.jpg 960w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/EdgecoreCS-300x191.jpg 300w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/EdgecoreCS-1024x652.jpg 1024w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/figure>\n\n<div class=\"gb-container gb-container-72dcc555 c-case-card-overlay\"><\/div>\n\n<div class=\"gb-container gb-container-f963626c c-case-card-content\">\n<img loading=\"lazy\" decoding=\"async\" class=\"c-case-card-logo\" src=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/edge_core_logo_white.png\" alt=\"\" title=\"edge_core_logo_white\" width=\"293\" height=\"126\">\n\n<p class=\"gb-headline gb-headline-9c3de4fa gb-headline-text\"><a href=\"https:\/\/www.pancommunications.com\/work\/case-studies\/edgecore\/\">Driving demand for density in the era of AI\u00a0<\/a><\/p>\n\n<span class=\"u-taxonomy-pill\">Infrastructure \/ Telecom<\/span>\n<\/div>\n<\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-b80093d8 gb-query-loop-item post-21714 case_study type-case_study status-publish has-post-thumbnail hentry industry-govtech\"><div class=\"gb-container gb-container-b80093d8 c-case-card\"><a class=\"gb-container-link\" href=\"https:\/\/www.pancommunications.com\/work\/case-studies\/the-security-foundation\/\"><\/a>\n<figure class=\"gb-block-image gb-block-image-0da69c6d\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"650\" src=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/TSF-CS.jpg\" class=\"gb-image-0da69c6d\" alt=\"\" srcset=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/TSF-CS.jpg 1080w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/TSF-CS-100x60.jpg 100w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/TSF-CS-768x462.jpg 768w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/TSF-CS-960x578.jpg 960w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/TSF-CS-300x181.jpg 300w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/TSF-CS-1024x616.jpg 1024w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/figure>\n\n<div class=\"gb-container gb-container-72dcc555 c-case-card-overlay\"><\/div>\n\n<div class=\"gb-container gb-container-f963626c c-case-card-content\">\n<img loading=\"lazy\" decoding=\"async\" class=\"c-case-card-logo\" src=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2024\/04\/Logo_White.png\" alt=\"\" title=\"Logo_White\" width=\"1297\" height=\"506\">\n\n<p class=\"gb-headline gb-headline-9c3de4fa gb-headline-text\"><a href=\"https:\/\/www.pancommunications.com\/work\/case-studies\/the-security-foundation\/\">Leveraging creativity and integration to build brand awareness<\/a><\/p>\n\n<span class=\"u-taxonomy-pill\">Govtech<\/span>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-container gb-container-832a5aa3 c-time-to-move alignfull\">\n<div class=\"gb-container gb-container-00480a6f\">\n<div class=\"gb-container gb-container-68f558c9\">\n\n<h2 class=\"gb-headline gb-headline-40d40bf7 gb-headline-text is-style-u-eyebrow-heading\">Contact Us<\/h2>\n\n\n\n<h4 class=\"gb-headline gb-headline-0d7d1a56 gb-headline-text h1-style\">It&#8217;s Time to<\/h4>\n\n\n\n<h4 class=\"gb-headline gb-headline-542acf5f gb-headline-text u-move is-style-u-outline-font\">Move<\/h4>\n\n\n<div class=\"gb-container gb-container-89df3912\">\n\n<a class=\"gb-button gb-button-c90b68df gb-button-text gb-button-white-button\" href=\"https:\/\/www.pancommunications.com\/lets-talk\/\">Let&#8217;s Talk<\/a>\n\n\n\n<a class=\"gb-button gb-button-9ba652d6 gb-button-text-only c-arrow-link\" href=\"https:\/\/www.pancommunications.com\/about\/people-culture\/team\/\"><span class=\"gb-button-text\">Meet The Team<\/span><span class=\"gb-icon\"><svg fill=\"\" viewBox=\"0 0 26 26\" height=\"26\" width=\"26\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<g clip-path=\"url(#clip0_678_11332)\">\n<path fill=\"\" d=\"M17.5398 6.16504C18.1746 5.53027 19.2055 5.53027 19.8402 6.16504L25.5277 11.8525C26.1625 12.4873 26.1625 13.5182 25.5277 14.1529L19.8402 19.8404C19.2055 20.4752 18.1746 20.4752 17.5398 19.8404C16.9051 19.2057 16.9051 18.1748 17.5398 17.54L20.4496 14.6252H9.75C8.85117 14.6252 8.125 13.899 8.125 13.0002C8.125 12.1014 8.85117 11.3752 9.75 11.3752H20.4496L17.5348 8.46035C16.9 7.82559 16.9 6.79473 17.5348 6.15996L17.5398 6.16504Z\"><\/path>\n<\/g>\n<defs>\n<clipPath id=\"clip0_678_11332\">\n<rect fill=\"white\" height=\"26\" 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Count on a unicorn bench of B2B industry experts and communications specialists in tech and healthcare with 30 years of experience in helping brands drive new revenue, expedite growth, or prepare for an IPO or liquidity event. We know that growth may not be constant, and when it is&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/www.pancommunications.com\/expertise\/\" title=\"Read Expertise\"><span>Read more &raquo;<\/span><\/a><\/p>\n","protected":false},"author":14,"featured_media":0,"parent":0,"menu_order":22,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-19719","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>B2B Digital Marketing and PR Agency | PAN Expertise<\/title>\n<meta name=\"description\" content=\"As a B2B digital marketing and PR agency, PAN serves clients in diverse industries. 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