{"id":44763,"date":"2026-02-25T17:52:17","date_gmt":"2026-02-25T22:52:17","guid":{"rendered":"https:\/\/www.pancommunications.com\/?post_type=insight&#038;p=44763"},"modified":"2026-02-25T17:52:18","modified_gmt":"2026-02-25T22:52:18","slug":"panpov-watercolor-your-life","status":"publish","type":"insight","link":"https:\/\/www.pancommunications.com\/insights\/panpov-watercolor-your-life\/","title":{"rendered":"PANpov: (Water)Color\u00a0Your\u00a0Life."},"content":{"rendered":"\n<p>I&nbsp;like to&nbsp;say,&nbsp;\u201cI&nbsp;grew up on Crayola,\u201d&nbsp;and have always lived my life in&nbsp;some, if&nbsp;not many, aspects of&nbsp;the creative&nbsp;world: designer, artist, writer, sculptor, etc.&nbsp;Much to the chagrin of my family and friends,&nbsp;I&nbsp;can\u2019t&nbsp;shut it&nbsp;off;&nbsp;it\u2019s&nbsp;like an autonomic function.&nbsp;&nbsp;<\/p>\n\n\n\n<p>I&nbsp;can\u2019t&nbsp;watch&nbsp;a commercial, see a business with an interesting name, or think of a random pun&nbsp;without sharing&nbsp;campaign&nbsp;ideas&nbsp;stemming from it.&nbsp;It\u2019s&nbsp;one of those \u201cYou know what they should do&nbsp;is\u2026\u201d types of&nbsp;afflictions.&nbsp;But this&nbsp;\u201calways on\u201d&nbsp;creative thinking is&nbsp;a big&nbsp;part of&nbsp;what\u2019s&nbsp;made me successful in my career&nbsp;and as the VP of Brand Experience at PAN. It&nbsp;helps&nbsp;me never get bored&nbsp;and&nbsp;represents&nbsp;a big part of why I love marketing and PR.&nbsp;I\u2019ve&nbsp;just&nbsp;learned to&nbsp;live&nbsp;with my&nbsp;fair&nbsp;share of&nbsp;eye rolls.&nbsp;\ud83d\ude09&nbsp;<\/p>\n\n\n\n<p>My&nbsp;creative&nbsp;outlet&nbsp;of choice&nbsp;outside of work&nbsp;has always been woodcarving, and&nbsp;I\u2019ve&nbsp;had plenty of stitches&nbsp;over the years&nbsp;to prove it.&nbsp;Making everything from abstract flowers to&nbsp;kinetic birds to&nbsp;waves to&nbsp;characters to&nbsp;woodcut scenes&nbsp;and wooden&nbsp;brain puzzles, it was always my go-to creative outlet\u2026until&nbsp;eventually&nbsp;it&nbsp;wasn\u2019t.&nbsp;&nbsp;<\/p>\n\n\n\n<p>About&nbsp;10 years ago,&nbsp;I&nbsp;hurt my&nbsp;pointer&nbsp;finger and&nbsp;was suddenly unable to do this thing that I loved&nbsp;so much\u2014this thing that I was known&nbsp;for,&nbsp;that was part of my persona.&nbsp;But with my injury,&nbsp;I&nbsp;couldn\u2019t&nbsp;handle the pressure it put on my finger,&nbsp;so it&nbsp;just felt&nbsp;pointless. (See what I did there?)&nbsp;<\/p>\n\n\n\n<p>Then,\u00a0about eight years ago, I had the idea of digging out some of my old art school supplies for one of my twins.\u00a0He\u2019s\u00a0creatively\u00a0inclined,\u00a0and\u00a0had\u00a0also\u00a0grown beyond Crayola, so I thought I would see what I had!\u00a0Cue quixotic montage of going\u00a0back to those\u00a0art school\u00a0days\u00a0filled\u00a0with pastel drawings, wire sculptures, all-nighter\u00a0illustration\u00a0sessions, and some uncomfortable figure drawing classes.\u00a0<\/p>\n\n\n\n<p>That&nbsp;memory lane&nbsp;led&nbsp;me&nbsp;to creating&nbsp;my&nbsp;first watercolor&nbsp;painting in&nbsp;about&nbsp;25 years\u2014I think it&nbsp;was&nbsp;in&nbsp;April of 2018. Up until then,&nbsp;I had&nbsp;maybe done&nbsp;5&nbsp;EVER!&nbsp;Painting&nbsp;just&nbsp;wasn\u2019t&nbsp;my&nbsp;thing\u2026until eventually it was.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Painting\u00a0that\u00a0one\u00a0pink-haired,\u00a0abstract\u00a0horse\u00a0started a new creative journey. I\u00a0found\u00a0a new outlet, a new vehicle to express myself and connect with others.\u00a0Cut to\u00a0about 300 paintings later (yes ~300)\u00a0and\u00a0I started seeing some interesting\u00a0patterns and\u00a0\u201crules of the road\u201d\u00a0while\u00a0doing\u00a0the work.\u00a0Approaches and lessons that\u00a0embody\u00a0not only\u00a0a way\u00a0to stay true\u00a0to\u00a0my painting\u00a0but also the way I live my life and keep thriving at work.<\/p>\n\n\n\n<div class=\"wp-block-stackable-image stk-block-image has-text-align-center stk-block stk-6a50e84\" data-block-id=\"6a50e84\"><style>.stk-6a50e84 .stk-img-figcaption{text-align:center !important;}.stk-6a50e84 {margin-top:24px !important;}.stk-6a50e84 .stk-img-wrapper{width:700px !important;height:491px !important;}<\/style><figure><span class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" class=\"stk-img wp-image-44764\" src=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2026\/02\/Unknown.jpeg\" width=\"1169\" height=\"822\" srcset=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2026\/02\/Unknown.jpeg 1169w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2026\/02\/Unknown-300x211.jpeg 300w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2026\/02\/Unknown-1024x720.jpeg 1024w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2026\/02\/Unknown-768x540.jpeg 768w\" sizes=\"auto, (max-width: 1169px) 100vw, 1169px\" \/><\/span><figcaption class=\"stk-img-figcaption\"><em>The aforementioned pink-haired horse!<\/em><\/figcaption><\/figure><\/div>\n\n\n\n<p>With that, I\u2019m going to share&nbsp;ten&nbsp;of those&nbsp;\u201cobservations\u201d&nbsp;with you\u2014not so I can wax poetically or&nbsp;feel like I\u2019m imparting&nbsp;some&nbsp;great wisdom&nbsp;but&nbsp;just in case&nbsp;some of them connect with you&nbsp;or&nbsp;offer up a new lens&nbsp;to&nbsp;view&nbsp;old problems&nbsp;through.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1.&nbsp;Sketch it out, but evolve as needed&nbsp;<\/h2>\n\n\n\n<p>The path is rarely linear, and&nbsp;that\u2019s&nbsp;okay.&nbsp;With anything, start with a&nbsp;well-researched,&nbsp;solid plan, but if things start to go sideways, sometimes you just&nbsp;have to&nbsp;follow&nbsp;it. Those \u201chappy accidents,\u201d as Bob Ross used to say, can create some unique opportunities&nbsp;for greatness or teachable moments.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Trust the process&nbsp;<\/h2>\n\n\n\n<p>Every painting I start\u2026<em>I hate<\/em>, for a while anyway.&nbsp;It\u2019s&nbsp;not until I get about&nbsp;80&nbsp;percent&nbsp;through that I start to feel&nbsp;excited about how&nbsp;it\u2019s&nbsp;coming&nbsp;together.&nbsp;The lesson? Trust yourself,&nbsp;don\u2019t&nbsp;rush, and&nbsp;let something&nbsp;run its course. This one takes a while to get comfortable with, but embracing it minimizes anxiety and forces people to believe more in themselves.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3.&nbsp;Be curious and&nbsp;make it&nbsp;mean&nbsp;something&nbsp;<\/h2>\n\n\n\n<p>Do everything with&nbsp;curiosity,&nbsp;purpose,&nbsp;energy,&nbsp;perspective,&nbsp;pride,&nbsp;and it will move people.&nbsp;They might not like it, or they might love it, but when you put the work in and stand behind it,&nbsp;that\u2019s&nbsp;what people remember.&nbsp;To quote Maya&nbsp;Angelou,&nbsp;\u201cI&#8217;ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.\u201d&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4. Own all the moments&nbsp;&nbsp;<\/h2>\n\n\n\n<p>We all get excited, passionate, and throw ourselves into things, but if you act too quickly or get ahead of your skis, things can get messy, when&nbsp;really you&nbsp;just need to give it a beat and settle in for the ride.&nbsp;It all works itself out in the&nbsp;end,&nbsp;you just never know when \u201cthe end\u201d is.&nbsp;I also find the&nbsp;gaps&nbsp;between the working sessions&nbsp;are&nbsp;often where new inspiration and ideas strike.&nbsp;&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5.&nbsp;Zoom out every now and&nbsp;then&nbsp;<\/h2>\n\n\n\n<p>It\u2019s&nbsp;easy to get mired&nbsp;in the details, but understanding how it all fits together in the bigger picture is&nbsp;always&nbsp;key. Sometimes you&nbsp;need&nbsp;to minimize details in some areas to have people focus on&nbsp;others or&nbsp;look at something from a&nbsp;completely&nbsp;different vantage point to&nbsp;see&nbsp;what\u2019s&nbsp;working and&nbsp;what\u2019s&nbsp;not.&nbsp;This concept is as true in life&nbsp;as it is in work and play.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">6.&nbsp;Embrace your own unique perspective&nbsp;<\/h2>\n\n\n\n<p>Don\u2019t&nbsp;be afraid to be yourself.&nbsp;We are not carbon copies of each&nbsp;other, so&nbsp;we will always come at things from different perspectives.&nbsp;Which is great.&nbsp;I&nbsp;don\u2019t&nbsp;want my ideas to look like other&nbsp;people\u2019s,&nbsp;much like I&nbsp;don\u2019t&nbsp;want other&nbsp;people&nbsp;to&nbsp;mimic&nbsp;mine.&nbsp;Everyone\u2019s&nbsp;unique backgrounds, loves, passions, and dislikes&nbsp;are what guide us to the valuable things we bring to every table,&nbsp;meeting, and&nbsp;painting. People might not always like what you do, but if&nbsp;it\u2019s&nbsp;done with purpose and conviction, people will find value in it.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">7.&nbsp;Don\u2019t&nbsp;focus&nbsp;solely&nbsp;on the tools&nbsp;&nbsp;<\/h2>\n\n\n\n<p>Tools are a vehicle to help you manifest your&nbsp;ideas;&nbsp;they are NOT&nbsp;<em>the<\/em>&nbsp;idea. If you rely on them&nbsp;too much,&nbsp;they become a crutch. Sure, if you use a less sophisticated tool, it might not give you the fidelity you want, but it could also force you to&nbsp;look at and approach something from a new angle, which could be beneficial.&nbsp;At the end&nbsp;of the day, you are the&nbsp;source of the&nbsp;idea,&nbsp;the vision, the strategy\u2014the tools just help you&nbsp;bring&nbsp;it&nbsp;to life.&nbsp;Really good paint brushes are killer, though.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">8.&nbsp;Think before you act&nbsp;<\/h2>\n\n\n\n<p>Easier said than done, but it can never be said enough. With painting, like in life, once you&nbsp;do something,&nbsp;you&nbsp;have to&nbsp;live with it. The more thoughtful you can be about your intentions, the more purposeful your work. And if you get ahead of&nbsp;yourself,&nbsp;you&nbsp;can either live with&nbsp;your choice or&nbsp;adapt;&nbsp;it\u2019s&nbsp;all part of the game.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">9. Remember, the last 10% is as important as the first 90%&nbsp;<\/h2>\n\n\n\n<p>Put in the work, but\u00a0don\u2019t\u00a0coast. That last 10 percent is filled with double checking your work, adding extra details, making sure to highlight key focus areas, and cleaning up arrant distractions.\u00a0It\u2019s\u00a0that last push that gets work from smart to disruptive, from good to great, and from \u201ca like\u201d to \u201ca like, comment, and share.\u201d\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">10. Do it all again&nbsp;<\/h2>\n\n\n\n<p>Do not rest on your laurels.\u00a0And why would you\u00a0want\u00a0to? I find true joy in feeling good and celebrating what\u00a0I\u2019ve\u00a0done, but the more you do it, the more excitement you get from the potential of\u00a0what\u2019s\u00a0next. Learning from everything you do, both the good and bad, is part of pushing yourself and the work, otherwise you become a one trick pink-haired pony (see what I did there?). That type of mindset change only comes from doing something again, and again, and again.<\/p>\n\n\n\n<div class=\"wp-block-stackable-image stk-block-image has-text-align-center stk-block stk-894a315\" data-block-id=\"894a315\"><style>.stk-894a315 .stk-img-figcaption{text-align:center !important;}.stk-894a315 {margin-top:24px !important;}.stk-894a315 .stk-img-wrapper{width:700px !important;height:700px !important;}<\/style><figure><span class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" class=\"stk-img wp-image-44765\" src=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2026\/02\/Unknown-1.jpeg\" width=\"1532\" height=\"1532\" srcset=\"https:\/\/www.pancommunications.com\/wp-content\/uploads\/2026\/02\/Unknown-1.jpeg 1532w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2026\/02\/Unknown-1-300x300.jpeg 300w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2026\/02\/Unknown-1-1024x1024.jpeg 1024w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2026\/02\/Unknown-1-150x150.jpeg 150w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2026\/02\/Unknown-1-768x768.jpeg 768w, https:\/\/www.pancommunications.com\/wp-content\/uploads\/2026\/02\/Unknown-1-1000x1000.jpeg 1000w\" sizes=\"auto, (max-width: 1532px) 100vw, 1532px\" \/><\/span><figcaption class=\"stk-img-figcaption\"><em>One of my latest creations!<\/em><\/figcaption><\/figure><\/div>\n\n\n\n<p>I hope reading this&nbsp;didn\u2019t&nbsp;feel&nbsp;like watching&nbsp;paint dry.&nbsp;But&nbsp;I\u2019m&nbsp;curious if you found this helpful, interesting, or a complete waste of time.&nbsp;As a next step, think about&nbsp;which&nbsp;lesson(s)&nbsp;best fits your mindset or seems like something&nbsp;you\u2019re&nbsp;willing to&nbsp;try.&nbsp;Who&nbsp;knows,&nbsp;maybe one&nbsp;of you might be inspired enough to&nbsp;paint your own&nbsp;pink-haired&nbsp;horse and start your own creative journey.&nbsp;It&nbsp;doesn\u2019t&nbsp;have to be your thing\u2026until eventually it is.&nbsp;<\/p>\n\n\n\n<p><em>If\u00a0you\u2019re\u00a0interested in seeing\u00a0more of\u00a0Nik\u2019s\u00a0watercolors or some of the incredible work\u00a0he\u2019s\u00a0doing at PAN,\u00a0<\/em><a href=\"https:\/\/www.linkedin.com\/in\/nik-barkley-549b353\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>follow him on LinkedIn<\/em><\/a><em>\u00a0or check out\u00a0his\u00a0<\/em><a href=\"https:\/\/www.nikbarkleywatercolor.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>watercolor website<\/em><\/a><em>.<\/em><\/p>\n","protected":false},"featured_media":22927,"template":"","categories":[161],"insight_type":[164],"insight_author":[738],"class_list":["post-44763","insight","type-insight","status-publish","has-post-thumbnail","hentry","category-culture-agency-life","insight_type-blog","insight_author-nik-barkley"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PANpov: (Water)Color\u00a0Your\u00a0Life. - PAN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pancommunications.com\/insights\/panpov-watercolor-your-life\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PANpov: (Water)Color\u00a0Your\u00a0Life. - PAN\" \/>\n<meta property=\"og:description\" content=\"I&nbsp;like to&nbsp;say,&nbsp;\u201cI&nbsp;grew up on Crayola,\u201d&nbsp;and have always lived my life in&nbsp;some, if&nbsp;not many, aspects of&nbsp;the creative&nbsp;world: designer, artist, writer, sculptor, etc.&nbsp;Much to the chagrin of my family and friends,&nbsp;I&nbsp;can\u2019t&nbsp;shut it&nbsp;off;&nbsp;it\u2019s&nbsp;like an autonomic function.&nbsp;&nbsp; I&nbsp;can\u2019t&nbsp;watch&nbsp;a commercial, see a business with an interesting name, or think of a random pun&nbsp;without sharing&nbsp;campaign&nbsp;ideas&nbsp;stemming from it.&nbsp;It\u2019s&nbsp;one of those \u201cYou know what they should do&nbsp;is\u2026\u201d types of&nbsp;afflictions.&nbsp;But this&nbsp;\u201calways on\u201d&nbsp;creative thinking is&nbsp;a big&nbsp;part... 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